CHALLENGE
To update the branding to reflect the unique experience that is SDCC.
APPROACH
I chose isometric shapes and letters to evoke the way these events bring fans out from behind their respective online gathering spaces into the physical world. I created 5 icons based on classic comic visual language to represent the different popular art forms celebrated at Comi-Con.
Iconography for different mediums represented
Badge Lanyard
Enamel Pins